Digital & Growth Marketer

At SocialCops, we believe that companies grow, products evolve & organizational structures change - but only one thing always remains - the Brand. At the heart of every great company is the powerful brand - a brand that builds trust, love and respect from users & citizens. Our digital marketing & growth team are the guardians of our brand - they take our offerings and use it to build value for our users, clients & stakeholders. While doing so, they educate people about our existence. Afterall, even great products with poor distribution fail.

As a digital marketer at SocialCops, you will be responsible for building our content strategy, manage our blogs & resources by working with our team of part time writes, leverage online forums & social media channels to build traffic & generate leads.

What you'll be be responsible for

• Devising strategies to drive online traffic to our products / data stack
• Tracking conversion rates and making improvements to the website.
• Developing and managing digital marketing campaigns
• Utilising a range of techniques including paid search, SEO and PPC.
• Overseeing & executing the social media strategy for the company.
• Building & executing the content building and development strategy to engage users and build data capacity of partners
• Responsibility for planning and budgetary control of all digital marketing

What you'll be building

You will be responsible for growing & building our brand - a brand that people not just love, but that people respect. 2015 is about growth for us & we believe this is the most exciting time to be a digital marketer at SocialCops. Our data stack revolutionizes the way organizations collect data, search through data, consume data & visualize data. Our design team will be responsible for building user experiences - for consuming millions of data points via clean visualizations & dashboards, for making our mobile experience incredibly simple for a non-smartphone using, non english speaking audience & for building the most intuitive data search engine for public data in the world.

Read more about our data stack & the problems we are solving here.

What we expect of you

• Experience managing PPC, SEO and Affiliate programmes
• Strong understanding of current online marketing concepts, strategy and best practice
• Experience in ecommerce, SEO, PPC, Email marketing, and social media
• Experience in planning content, writing & editing
• Previous experience in a digital marketing role.